Hear it from GolfGym President Ken Pierce.

I have recently been re-inspired to follow my dreams of ultimately helping other entrepreneurs and business owners reach their goals and make their dreams come true. Helping other businesses and entrepreneurs really makes me happy, whether it is through teaching, coaching, or consulting.

To really establish the “expert” reputation that I am striving for I want to provide much more value into everything that I do for clients, I will go above and beyond to help them succeed and give much more real world value than what I would ever ask you to pay for.

Over Delivering to My Clients

I have decided to absolutely over-deliver to all my clients this year. Why not? I am very thankful for them, as they have helped me leverage my ability to develop my own products, which helps start-ups, businesses, and entrepreneurs, as well as, live a very comfortable life in San Diego.

By over delivering to clients I can also further polish my reputation as an “expert” or “guru” and use that reputation to touch and inspire even more people, helping a growing number of “doers” get inspired, and motivated to take action and go for their dreams of owning or running a successful business. Over delivering will also help my current clients improve their marketing and create more customers and success for themselves.

Over Delivering to You

As one of my beloved followers and blog subscribers I want to always give you inspiration, ideas, marketing tips, and share things that have really helped me in the path called “life.” I share things that I enjoy and help me find inspiration and motivation and I feel may help inspire and motivate you to reach for your dreams.

I believe my purpose is to help as many people reach their dream of owning/running a successful business by teaching them how to harness the power of online marketing, and I will make it all happen by over delivering.

Over Delivering to Myself

This year I have really made a commitment to being healthier, smarter, and happier. It all starts with realizing what is important in life and really thinking about what makes me happy. Turns out, it is helping others realize their dreams and make them come true.

To expand on my expertise and competence I have invested into professional training and certifications from the best-of-the-best marketing “gurus” in the game. I do know a lot about marketing, and I have a lot of real world experience in getting great results, but I also believe you can always learn more. Some of my current mentors are Brendon Burchard, Dan Kennedy, Ben Settle, Jermaine Griggs, and Ryan Deiss; in other words, world class marker and #1 best selling author, the best in the game of marketing, email marketing, marketing automation, and one of the most successful Internet marketers ever.

By expanding my knowledge and expertise, I can further inject those marketing proficiencies into my clients’ business, my products, and content I publish to help the success of everyone I touch.

I am also working to maintain a healthier lifestyle because it is closely related with the other components, smarter and happier. By working out daily, I find that my brain is much more stimulated and active and I can think much more clearly and process information much quicker. Not to mention all the great side effects, released endorphins (happier), weight loss, lower cholesterol, more energy, better looking (some may say ), and the list goes on and on.

By over delivering to my clients, you, and myself, I hope to accomplish my purpose, which is to help you live your dream of owning, operating, and marketing your business in a way that allows you to live the life you want. 

Connect with Jordan on Google+

Well, thats what happened to me at wee hours this morning. I was heading back home after dropping off my date, driving north on Mission Blvd about 20 MPH when a truck “didn’t see me” and came crashing into the front passenger side of my car.

It shook me up a little, not going to lie… The driver of the vehicle did pull over and to my advantage, was insured. The good news is no one was hurt!

So, today I have been dealing with all this insurance madness when the owner of the body shop calls me. He seemed oddly excited on the phone and then he says “I’m from Michigan. I see you’re from Illinois. I always like meeting good people from the midwest; we gotta look out for each other.”

We instantly hit it off on the phone and decided to meet at the body shop to look at my car and meet. Turns out we are neighbors, go to the same gym, have similar dogs, own our own businesses in Pacific Beach,  and both moved here from the midwest!

Moral of the story is that no matter how bad it seems sometimes, always be optimistic about the situation and what opportunities may come out of “bad luck.” I am a firm believer that everything happens for a reason and good things happen to good people. When things get tough, look on the bright side. You never know what opportunities may be around the corner.

Happy Easter to All!

About a year ago facebook decided that there could be no call to action within the timeline cover photo, but a couple weeks back they publicly announced that now CTA is again allowed in the timeline cover image (I know, I wish they would make up their mind…).

The good news is… This is a GREAT thing for businesses, especially with the new facebook timeline design and how it displays in the newsfeed when people “like” your page!

How the CTA will play a role in the growth of your facebook community

• Now you can encourage your facebook page visitors to “like” “buy” “connect” (or any other CTA) right from your timeline homepage
• With the new facebook timeline design shows the lower portion of your cover image when people “like” your page, now you can use this as prime real estate to put your CTA to encourage all your new likes’ friends to also “like” your page

Marketing recommendations

• Put a CTA in the lower right 50% of your timeline cover image
• Go for more page “likes.” This is not the time to sell. Work to build a relationship first by engaging them with your facebook page
• As before the new changes, use the facebook tabs to collect leads. Business is done when you have a prospect’s email address. Embed your lead capture page within your facebook tabs using the iframe app.

Here is my new facebook timeline cover photo for my product, the Golf Marketing Clinic.

Limitations

Less than 20% of your timeline cover image should be text…

Facebook also announced a new timeline design that will place a greater importance on the visual content that you are publishing, for more info on the new facebook design check out the Hubspot blog.

PS: Be sure to subscribe to my blog so you stay in the loop with your online presence and creating new customers by harnessing the power of the Internet.

PPS: If you’re ready to step up your game online, hire me.

To your success,

Connect with Jordan on Google+

Whether your business is located in a big city or a small town, there are things you should know about internet marketing (local or global) before you take the first step in building a connection with the online world.

What usually will attract many businesses to online marketing is often the idea of spending less money. Although this is true, more often than not, your biggest investment into online marketing will end up being your time and since time is money, it’s important you use it wisely. If you are looking for ideas to market your business online, this blog will point you in the right direction.

There are quite a few ways you can build connections, but targeting the right audience is essential to sustaining those customer relationships. Since internet marketing has become a topic of interest to many people inside of business and out, it has become no secret that building trust and rapport is the single most important factor in why customers buy and remain loyal. So, keep that in mind while your company searches for ways to build an empire online. Here are a few things to keep in mind when marketing to a local audience.

Create A Non-selling Environment

It is important that you establish trust and interest in what you have to offer before you “put the sale on the table.” There are circumstances that always apply, but if you are trying to sell to a “stale” list then you are not making a wise decision. It all goes back to where the customer is in the sales funnel, top, middle, or bottom. In most cases, prospects need some nurturing before they are “sold.” People do business with who they know, like, and trust. You have to consider this when also selling online.

When you create something news worthy that doesn’t have a “we want your sale” attached to it, they’re most likely to be interested because they don’t feel they have to buy something. In this way, you create a user response without forcing any obligation behind it. These non-selling environments virtually open up room for a “relationship building” approach. I like to give things away for free to help build rapport and establish myself as the expert. So, if you haven’t gotten my free ebook “9 Secrets to Get Your Business #1 on Google” now is your chance!

Local Internet Marketing – Google Maps

Optimizing your for local is critical to getting more qualified eye-balls on your business’s phone number, website, and brand. In my free ebook, I give you 9 simple steps you can do yourself to improve your business’s local Google maps listing. Increased exposure on Google is a big step in the direction of getting more new customers into the front doors of your business. Read the free ebook in less than an hour to get your business more customers - http://jordanohansen.com/free-ebook-9-secrets-to-get-your-business-1-on-google/

Use Social Media, Locally

Today facebook, twitter, pinterest, google+, foursquare, and the countless other social networks are excellent mediums to target and market to your customers…But where do you start? I strongly suggest starting with facebook, twitter, and foursquare (in you are in B2C market). You can use these networks to target your local networks. For example, I can tailor my facebook and twitter to market only to people within my target market. It is important to spend the time to get your local internet marketing down, otherwise you will be wasting a lot of money…And your local internet marketing campaign will fail. Hire me today, I guarantee my work.

Local Internet Marketing Consultant – Jordan O Hansen, San Diego, CA

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You know how important SEO is and getting your business found online whether you live in San Diego, California or San Francisco, California.. You have heard it online, on TV, from your brother-in-law that knows marketing… You get the picture, but the question is where do I start? This is often how our new clients describe the beginning of their SEO research.

The good news is I am here to help! That is why I offer 100% Risk-Free SEO services, free SEO quotes, and even my free eBook “9 Secrets to Get Your Business #1 on Google” to help you with Internet marketing and SEO! These are valuable tools to help you gain understanding of SEO and how it relates to potential customers finding your business online. Lets face it, 98% of your potential customers are searching the internet for information to make a buying decision. Wouldn’t you like your website to be one they find first?

How important do you think it is to position your website before your competitors on Google?

Watch my video, “SEO or No?” above. It teaches you how to calculate lost profits from SEO. I use a golf course in my example but the concepts apply to SEO for any business. 

If you are looking for ways to generate more customers and leads for your business, you have found the right website. I am an expert in San Diego SEO services and have a track record for getting great results. As one of San Diego’s top SEO Consultants, I am very dedicated to my clients’ results and satisfaction. I have achieved first page rankings for some of the highest competition keywords searched.

No project is too difficult or keyword too challenging for me to get your business listed on top of Google, Yahoo, and Bing. Get started by hiring me and I will do a SEO consultation and quote.

Leading the way in San Diego SEO services – Jordan O Hansen Marketing.

Take a look at the results my San Diego SEO Services have achieved!

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Think about this… 92% of customers are searching for products and services on the Internet before ever asking for a referral, picking up a magazine or newspaper, or contacting a business directly. With the flexibility and convenience of the internet consumers have all the information they can possibly process right at their fingertips. To further add to the convenience of using the internet, smart phones all have internet capabilities. Therefore, consumers can access this world of information online while they are on the go or waiting in line!

If this is shocking to you as a small business owner, hopefully this blog will wake you up. Consumers are online, and they are looking for products and services. Will your business be found online when they are searching for what you sell? Or will your business be left behind in the dust while your competitors are soaking up all the leads, phone calls, and sales because their website is on Google’s first page. Did you know that 94% of people that search for information online will not go past the first page of search engines? If you are not located on the first page for keywords that your target market is searching, where will your potential customers find you?

Small Business Owner, What Can I Do About SEO?

Your best bet is to take advantage of my consultation when you hire me. I will do a complete SEO analysis of your site, including, identifying SEO opportunities, current rankings, and actionable SEO steps you can take even if you don’t contract me for SEO. I offer these valuable tools to help you gain understanding of SEO and how it relates to potential customers finding your business online. And now that you understand just how important SEO is for business large and small, the best advice that we can give you is to create a budget within your marketing mix for SEO. I am able to work with businesses on small budgets. It won’t take long to see the value in SEO services. For small businesses that are unable to afford professional SEO services, we will help you out with some free recommendations to get you moving in the right direction… but still urge you to give our 100% Risk-Free SEO a try! Here are some SEO tips for you…

1. Start with figuring our what your target customers are searching for using Google’s keyword tool. This is a free resource and it will show you exactly what target customers are searching for online, as well as, how many searches occur every month on a local level and global level. Good keyword research is the backbone to a successful SEO campaign.
2. Identify which keywords are most relevant your target customer and what your business is selling/offering. For starters it is good to narrow down your list of keywords to 8-12. Keep in mind that these words MUST be relevant to your website and business. You will never be ranked for a keyword that has no relevance to your business or website, so don’t waste your time.
3. Choose two of these keywords as your primary targets. You want to use these keywords on your homepage meta tags (title tag, description, and keyword tags). Your title should be set up like this Keyword 1, Keyword 2, | Your Business Name. The description should include at least one, if not both keywords, but also must be easy to read and enticing for your target customers to click on (this is the blurb that search engines display). Your keywords should be included in the keywords section and separated by commas.
4. Set up new content on your site that includes the keywords (we recommend a blog). For each new page on your website be sure to implement the third step above. Some related keywords can be grouped together, so you do not have to write a new page of content for each keyword. It is important to blog and write new content for these keywords or topics (problem-solving) around these keyword phrases at least monthly.
5. Link-build with credible sources. This is the most difficult step, and very crucial. There are hundreds of local directories that you can submit your business info to (google, yahoo, SEOmoz, etc). The more directories you submit to the more links you will build and the more “votes” your website will get by search engines. We also suggest buying links (listings) from the top directories, which are yahoo business directory and business.com directory. The cost for each of these is $299/year, but they show that your business is real and serve as valuable links to your website.

In a nutshell, these are some great SEO tips for small businesses or do-it-yourself entrepreneurs. If you take these actions your chances of showing up in SERPs (search engine results pages) will be much greater! We would be happy to perform our free internet marketing analysis that will help you immensely in your SEO efforts. Or, if you are interested in letting us do the work for you, while you focus on running your business, check our our SEO services. If you found these tips valuable, please share this page with your friends and other business owners.

See Google’s SEO pointers for small business SEO.

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When Making the Choice Between a San Diego Marketing Company or Consultant…

The most important thing to consider is your business. What goals are you trying to achieve with your marketing efforts? Are you trying to get more traffic to your website, create more sales online, generate subscribers to your newsletter or mailing list? These are all questions you need to answer before starting your marketing efforts, write them down so you can refer back to your marketing goals and objectives.

Once your marketing goals have been determined, and you have created a budget to achieve those goals it is time to hire a marketing company or consultant that can get you the results you are looking for. You want to hire a marketing agency or consultant that will work closely with you to be sure you will reach your marketing goals, and ultimately your financial goals. It is always a good idea to make a phone call to the potential firm and see what they have to say. You want to be working with an consultant that has a good understanding of your business and industry, and is willing to take the time to consult with you about your business needs. It is recommended to contact one of the consultant’s current clients to see what their feedback is about working with the marketing company.

Now It’s Time To Choose Between Marketing Agency or Consultant

After you have your marketing goals identified and you are ready to hire someone to help get you reach those goals. It can be difficult choosing between a San Diego marketing company or a San Diego Marketing Consultant. As a previous internet marketing company owner, I have seen both ends of the spectrum. Working with a marketing agency or company in many cases will result in you working more closely with an “account executive.” Which, usually means that it is someone fresh out of college with very little real-world business experience. Not that there is anything wrong with these people, but lets face it…Your business is too valuable to be left in the hands of someone with little experience actually marketing and running a business.

Working With a San Diego Marketing Consultant

If you choose to work with an experienced marketing consultant and business owner like myself, here is what you can expect.

• Real-world internet marketing strategies and business solutions that WORK – 100% GUARANTEED or you don’t pay me, its that simple
• A combination of marketing, management, and entrepreneurial expertise injected into every aspect of your marketing campaign and business operations
• Work directly with me personally and develop strategic plans for your business
• Full scale marketing team and capabilities of any internet marketing company, but without the big, expensive bill, because I don’t have their overhead
• Ethical approach to billing and respectful of a small business budget

Before you decide I am a perfect fit for your business, here are some things your should consider…

What marketing services am I looking for? Often times companies will offer a whole plethora of services, and it can be hard to determine which are best served for your industry. Here you will need to review your marketing objectives. At Jordan O Hansen Marketing, I offer affordable and customized internet marketing solutions. My services include Social Media Marketing, SEO Services, PPC Management, Email Marketing, and lead generation, as well as marketing packages that your team can manage after I design and implement the campaign.

After evaluating different San Diego marketing firms and consultants a decision can be tough. Most importantly, go with the marketing consultant that you trust, fits within the budget, and has produced proven results. Most of my clients see me as their “in’house” marketing consultant and manager, but WITHOUT the big expensive salary. In fact, the cost my expertise is less than one-third of the average salary cost of an in-house marketing employee. Just look at what my clients have to say!

Connect with Jordan on Google+

What I mean is, start getting more leads and customers automatically using the internet. Or maybe you have a project or idea that you need help getting off the ground? Either way, I can definitely help you. I have worked with 100s of business and entrepreneurs ranging from just starting out to companies claiming $100,000,000+ in annual sales.

My Expertise are in Online Lead Generation, Customer Acquisition, and Customer Lifetime Value Maximization

Yea, these are big words for “Kick Butt and Make Mucho DEE-nero” online! My gamut of expertise and experience span business management, marketing, advertising, marketing research, and online marketing. I also have a bachelors degree and masters degree in marketing, and was a Cum Laude Graduate “top of class” in both marketing programs with a polished 3.8/4.0 cumulative GPA from the Southern Illinois University School of Business.

I Have Turned Companies Around, From Money Loosing Businesses Into Prosperous, Thriving, Organizations

If you are ready to turn your business around, a start-up company looking to get the most out of your marketing investments and saving huge amounts of time and money down the road, or just want to start making more money by leveraging the power of the internet, I cordially invite you to a personal consultation with me. For the one hour personal consultation and marketing strategy formulation I charge $297, just simply click here to make your secure payement. After I receive payment, I will call you within two business days. Please also email me details regarding your project or business so I can have a look before I call you. If you have any questions feel free to contact me.

Here is What You Can Expect From the Consultation

• In-depth analysis of entire online presence (website, social media, & paid advertising) and actionable steps to improve in each area
• Review current website keyword targets and rankings in Google, Yahoo, and Bing
• Identify keyword searches potential customers use most and actionable recommendations to help get your business in front of those searches, ahead of your competitors
• Landing page and lead generation review and steps to improve
• Email marketing analysis and recommendations for lead generation and customer nurturing “drip campaigns”
• Marketing insights and business expertise injected into the discussion you want to have

The consultation will change the way you do marketing. I guarantee it! If I decide I am a good fit for your business and you want to want to hire me, we can put together a customized online marketing solution for your business.

To Your Success,

Jordan O Hansen
P: (618) 946-3147
E: jordan@jordanohansen.com
http://www.jordanohansen.com

PS: If there is no option to pay, I am currently not available for new clients. Sorry, but there is only so much time in a day, I’m sure you can relate. Check out my website, blog, and products for other ideas and resources.

It has helped clients of mine get their business ranked #1 on Google maps (local listings, so A, B, C, D…etc), which is a very potent online marketing strategy. You know what a #1 ranking means for key terms your customers are searching Google for, right? It means literally 1,000s of eye-balls looking right at your business name, phone number, address, and website every single month that are looking for a product or service you offer.

I think you get the picture. You need to be ranked high on Google or you’re missing valuable opportunities to “Kick Butt and Make Mucho DEE-nero!”

Here is the link to the FREE EBOOK “9 Secrets to Get Your Business #1 on Google”

“9 Secrets to Get Your Business #1 on Google!”

To Your Success!